โ—  A free playbook for the finance-curious

Stop reporting the numbers. Start making the decisions behind them.

I'm an engineer who once couldn't read a P&L. I taught myself the US Certified Management Accountant (CMA) body of knowledge, and finance went from a foreign language to my sharpest tool. This free playbook hands you the same path.

  • Read any financial statement with confidence
  • Build the finance skills employers actually want in 2026
  • Become the person leaders ask before they decide
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The Finance Decision-Maker's Playbook

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Neeraj teaching a finance masterclass on a horse
Yes, that's me teaching finance. On a horse. Let's not overthink it.
Built on the real US CMA curriculum Written by an engineer, for non-finance brains Plain English, zero gatekeeping 100% free
Why I made this

For years I could build almost anything, except an answer to "what do these numbers mean?"

I'm an engineer. Give me a system, a constraint, a thing that either works or it doesn't, and I'm home. But the first time I looked hard at a P&L, I felt something I hadn't felt since school. Lost. Everyone in the room spoke a language I'd never been taught.

The breaking point was small. Someone asked why EBITDA and cash flow were pointing in opposite directions on a slide. The room had opinions. I had nothing. I could ship a product, but I couldn't answer a question that sits in the first few pages of a managerial-accounting syllabus.

"I didn't want the theory. I wanted the plumbing: how a business actually makes money, keeps it, and decides what to do next."

So I went and got it. The US CMA, Certified Management Accountant, is the credential built for exactly this. Not a survey of everything, but the real body of knowledge behind costs, decisions, forecasts, and risk. Nights and weekends. Becker decks on the train. Two four-hour exams. I treated it like an engineering problem: decompose, drill, verify.

Somewhere in there, finance stopped being a foreign language. I could read a business. And the change wasn't that I knew more terms. It was that I could sit in a decision and actually have a view.

This playbook is that path, compressed. The fluency, the framework, and the skills that turn numbers into decisions. I wrote it for the person I used to be: technical, curious, and tired of nodding along.

What changes

The CMA doesn't make you a better reporter. It makes you a decision-maker.

That's the real transformation. You stop summarising what already happened and start shaping what happens next.

Before
  • You pull the numbers and pass them on
  • You explain the past, after it's gone
  • You go quiet when the pricing call comes up
  • People check your spreadsheet, not your view
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After
  • You read the numbers and say what to do
  • You forecast what's coming and plan for it
  • You own the pricing, cost, and investment calls
  • Leaders ask you before they decide
Built for what's in demand

The finance skills employers want in 2026

Hiring data keeps pointing at the same shortlist: people who can model, forecast, read data, use AI well, and turn all of it into a clear recommendation.

Financial modelling & analysis

Build models that answer "what if", not just "what was".

CMA Part 1 & 2: planning, cost, decision analysis

Forecasting & scenario planning

FP&A is the most in-demand discipline in finance. Learn to see around corners.

CMA Part 1: planning, budgeting & forecasting

Cost & decision analysis

Know which numbers should drive the call, and which are noise.

CMA Part 2: decision analysis, corporate finance

Data literacy & BI tools

Read a dashboard in Power BI or Tableau as well as a spreadsheet.

CMA Part 1: technology & analytics

AI fluency in finance

Let AI do the grunt work, then verify it like a professional.

The playbook's prompt pack & guardrails

Communication & business partnering

Translate the numbers for people who don't speak finance.

The skill that turns analysts into advisors

Every one of these sits inside the CMA body of knowledge. That isn't a coincidence. It's why the playbook is built on it.

Not built on opinions

Grounded in the real managerial-accounting curriculum

This is built on the two-part US CMA body of knowledge, the same syllabus prep providers like Becker and Simandhar teach. I've translated it for people who think in systems.

CMA Part 1

Financial Planning, Performance & Analytics

  • Planning, budgeting & forecasting~20-30%
  • Performance management~20%
  • Cost management~15-20%
  • External financial reporting~15%
  • Internal controls~15%
  • Technology & analytics~15%
CMA Part 2

Strategic Financial Management

  • Financial statement analysis~20-25%
  • Corporate finance~20%
  • Decision analysis~20-25%
  • Investment decisions~10-15%
  • Risk management~10%
  • Professional ethics~10-15%

You don't need to sit the exams to benefit. The playbook hands you the 20% of this map that drives 80% of real understanding, in plain English.

The framework

The Finance Fluency Path

You don't learn finance by drowning in everything at once. You climb three steps, in the order that finally worked for me.

Step 01

Language

Stop nodding along. Learn to read the three statements and the words people throw around.

  • P&L, balance sheet, cash flow
  • EBITDA vs. cash vs. net income
  • The 20 terms that unlock the rest
Step 02

Levers

The managerial-accounting core: what moves the numbers, and why decisions go the way they do.

  • Cost behaviour & margins
  • Working capital & cash conversion
  • How a real decision gets made
Step 03

Leverage

Now that you understand it, put AI to work on the grunt: fast, and without losing the plot.

  • Let AI draft & explain the boring parts
  • Verify outputs like a pro
  • Learn faster with a study co-pilot

Most people skip straight to "use AI for finance" and get burned. They never built the language or the levers underneath. The playbook walks you up the path in the order that holds.

What's inside

A working playbook, not another inspiration deck

  • 1

    The Finance Decision-Maker's Playbook (28 pages)

    The full path: language, levers, and leverage.

  • 2

    The plain-English finance glossary

    Every intimidating term, demystified.

  • 3

    The 80/20 managerial-accounting cheat-sheet

    The concepts that matter most, on one page.

  • 4

    Worked examples on real statements

    See the ideas in actual numbers.

  • 5

    AI study + grunt-work prompt pack

    Learn faster, then automate the boring parts.

What you're getting

The Finance Decision-Maker's Playbook$79
Plain-English finance glossary$39
80/20 managerial-accounting cheat-sheet$29
Worked real-number examples$29
AI study + prompt pack$29
Total value$205
Your price todayFREE
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Neeraj Sujan
Who's behind this

Hi, I'm Neeraj.

Engineer by training. US CMA by stubbornness. I spent years being the smartest person in the room about how things are built, and the quietest the moment the conversation turned to how they're financed.

I closed that gap the hard way, then found the fast way. This playbook is the fast way, written for the person I used to be: technical, curious, and tired of pretending the numbers made sense.

  • Engineering background. I think in systems, not jargon
  • Cleared the US CMA through self-study
  • On a mission to make finance make sense, without gatekeeping
Before you ask

Questions, answered

The Certified Management Accountant is a credential from the Institute of Management Accountants (IMA). It's built around the finance that drives decisions inside a business: planning, costing, forecasting, analysis, and risk. This playbook draws on that body of knowledge, so the foundation is rigorous.

Anyone curious about finance, management, or managerial accounting who never got taught it properly. Students, founders, engineers, operators, career-switchers. If a P&L has ever made you nod along while quietly panicking, this is for you.

No. It assumes you know nothing and refuses to gatekeep. If you can follow a recipe, you can follow this. I started from zero too.

Not at all. The playbook hands you the high-leverage 20% in plain English. If it makes you want to go sit the exams, even better.

Genuinely free. I give it away because a small share of readers later want to go deeper with me. The playbook stands on its own with zero obligation. Your email is the only ask, and you can leave in one click.

Learn to read a business the way you read your own field.

Grab the Finance Decision-Maker's Playbook free, and start making the calls instead of just reporting them.

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